Bruce W. Gay, PMP, has over 20 years of experience managing programs and customer relationships across healthcare IT, telecommunications, and military/defense industries. Currently a senior program manager at UPMC Enterprises (the commercialization arm of the University of Pittsburgh Medical Center), he manages a multi-million dollar program to develop and deploy the next generation of Radiology Informatics systems. Over the past decade, he has managed teams that incorporated UX Design & Design Thinking methodologies into their product development processes. He shares his experiences and ideas around design thinking on twitter as @brucegay.